I met Susan at a networking event and afterwards we had coffee together and we both with each other shared what we do.
Susan asked me to photograph her and of course I was so happy to do so.
We booked a time to have the session in Manchester City Centre; one of my favourite place for personal branding photography.
Because Susan isn't local we weren’t sure where we can meet with my make-up artist, as going to a café with all the make-up tools wasn't an option... I asked my acquaintance who has an office in the city centre, if we can borrow a room for an hour. He happily agreed and before we started the session we all went there to apply the make-up.
It was really wonderful to work there. Nice and quiet and we had our privacy.
This time, make-up artist Michal Silkin joined me and did an amazing job. Here you can see the before and after pictures.
Then we started to walk around and took pictures around the City Centre. Susan brought a few outfits so the pictures have a different look.
Susan very kindly wrote me a lovely review.
Tova is a fabulous photographer!
She made the whole process a pleasure from start to finish. We initially met for coffee so that she could get to know me and understand what I was looking for, which meant that on the day I already felt more confident and at ease.
Tova was great at suggesting different backdrops which really made the most of the city centre and produced a huge range of different shots for me to choose from.
I don’t normally like having my photo taken, but was really pleased with the results.
Now Susan has a fresh bank of images that she can use when posting on Social Media, her website or even a magazine interview.
In our digital world it's so important to have our personal branding/identity. We need to look good and professional so we make good impression on potential clients.
What is your gift?
Each one of us has a unique gift he/she received from G-d. Something special and unique which is only for us.
We have the mission to take our gift and help other people with it!
One of the ways of doing this is to let people know we exist. That we have the solution for the problem our clients is facing.
Susan is a consultant and helps people.
These pictures, together with written posts about how she helps others, will help her potential clients to reach her and to contact her.
Here are the Q&A from Susan. Enjoy.
What problem does your business solve?
My business helps individuals to improve their emotional and mental well-being, achieve personal growth and self-improvement and develop techniques and skills to effectively deal with life’s challenges. Whether it’s your career, your relationships, a general feeling of not being OK or you want to gain greater self-awareness, therapy offers the time and space to help you to make sense of your life.
What was your mission at the start of your company?
My mission when starting the business was to promote mental wellbeing by providing a bespoke, quality therapy service that doesn’t limit the number of sessions that a client can have.
How do you balance between home and work?
One of the reasons for starting my own business was so that I could fix my own hours and work around family life. It’s not always easy but I make sure that I do have time to do the things I enjoy like running and going for walks.
What is your favourite thing about your career?
My favourite thing about my career is working with clients and being trusted with their stories is a privilege which I do not take lightly. It is particularly rewarding seeing clients gain insight, develop coping skills, and make changes in their lives.
Where do you see yourself in 10 years?
I don’t have a 10 year plan but I hope that I will still be enjoying my work as a counsellor.
How do you define success?
My main definition of success is being good at what I do which is why staying up to date with the latest research, best practices, and ethical guidelines is crucial for me to provide the highest standard of care to my clients.
In terms of having a successful business it’s about having a sustainable and stable income but inevitably there are peaks and troughs.
What would you say are the top three skills needed to be a successful entrepreneur?
I would say that to be a successful entrepreneur you need determination and flexibility but most of all good marketing skills (or someone who can do this for you!).
What about you?
Do your potential clients know about you??
Let me help you with that. Let's have a chat.